“When it comes to business opportunities, everything works…you just have to find what works for you.”

I’ve been thinking about that tweet for a few days now, debating whether to comment on it or not. I keep thinking that it must be out of context… perhaps it was part of an ongoing conversation that I haven’t been able to find. But I’ve looked and I can’t find the context.

The statement caught my attention and it bothers me because it’s just not true. Fact is….

• While there are countless numbers of legitimate business opportunities available, there are also countless numbers of schemes, scams, and illegal programs being promoted as business opportunities.
• There are many different, successful methods of marketing and building your business opportunity, but there are also many ineffective, unsuccessful methods being promoted.
• There are many excellent business opportunity leaders who can and will teach you how to succeed, but there are also self-proclaimed experts who are really only interested in building huge teams or collecting a few dollars from you.

Before you join any business opportunity be sure to do your research and ask lots of questions. Don’t be fooled by promises of instant riches – it takes time and effort to build a successful business. Trust your instincts and use your common sense.

Good opportunities are out there; take your time and find a great match. They don’t all work.

More information:

• Be Alert for Internet and Email Scams
• Some Pros and Cons of a Direct Sales Business
• Fact Is: The 95% Failure Rate is a Myth
• Start the New Year by Choosing Your Perfect Business

By the way… I purposely didn’t credit the person who originally tweeted that message because I still don’t know if it was in reference to something specific, and because it’s not my intention to “call out” the author. It’s just that it’s been on my mind for a few days and it’s what prompted this post.

Perhaps content marketing can be summed up by simply saying “Give the people what they want.” People come online looking for information and solutions. Using content marketing to provide potential customers with the information they’re looking for is highly effective.

Content marketing can go by a lot of different names such as private media, branded content, customer media and so on, but they are all essentially content marketing. This is probably one of the best ways to make sure your marketing is being truly effective.

One definition of content marketing is: a technique of making and distributing valuable and relevant content to bring in a much defined target audience with the over all objective being the creation of sales. Basically this is a way to reaching out to your customers and potential customers in a way specifically designed to attract them to you and keep them coming back.

Content marketing is all done without overtly trying to sell a product; it is intended to educate and inform the customers. With typical marketing, the goal is to make a sale and the product or service is the main point of the approach. Content marketing is very different from this approach and has proven to be very effective.

The idea around content marketing is to deliver consistent and useful information to the customer. In return, they will reward the company with their business and, over time, their loyalty to the brand. This form of marketing creates a bond between the customer and the company. This bond is a very hard one to break and results in ongoing business over time and a loyal customer.

Traditional marketing is becoming less and less useful as customers are able to skip commercials or change the channel on the TV. Ads in papers and billboards are not interactive and provide no real help to the customer. Pop-ups on the Internet are another way advertisers try to market their products but this can be ineffective as more and more people use their pop-up blocking tools on their browsers to avoid these invasive marketing tactics.

Content marketing breaks the mold completely and as odd as it may seem, the customer is the one who searches out the information they need. Not only do they remember where they found what they needed, they remember who provided the useful information as well -and this is where the marketing comes in.

Potential customers will buy from a company they trust and feel has the same interests as they do. This is why providing helpful advice and information is so very important to this marketing strategy. Most of the time, the people reading information on a web page don’t realize they are being marketed to as they read the content.

Recent studies have shown 70-80% of people who were surveyed, felt more comfortable buying something from a company they trust. Content marketing builds trust, because the customer begins to look forward to your next content installment and may make decisions based on the information given.

To learn more simply click the link to claim your free report, Content Marketing Explained: Why Your Business Needs Content.

To view and print this file you will need a PDF reader. If you don’t have one, you can get Adobe Reader for free here.

 

 
Note: Every effort has been made to accurately represent our product and its potential. Each individual’s success depends on his or her background, dedication, desire and motivation. As with any business endeavor, there is an inherent risk of loss of capital and there is no guarantee that you will earn any money. Click here for complete terms of use and disclaimer.

In their February hiring trends report Elance.com listed article writing as one of the top five skills that businesses are outsourcing to freelancers. It’s really no surprise, especially since Elance caters mostly to online businesses. After all, what is the Internet made of? Images and words… and it’s those words that are crucially important.

And believe me, most Internet marketers don’t have either the skill or the time to write – or both – and that means a lucrative opportunity for people with some writing skills.

In addition to article writing, there are other in-demand skills for online ghostwriting including copywriting, blogs, press releases, email marketing, white papers and more. There are many opportunities to specialize and actually charge MORE for your services.

To have a successful ghostwriting business, you need the right tools and strategies that successful entrepreneurs use. If you’ve been thinking of breaking into ghostwriting and doing it quickly, I recommend this guide to ghostwriting. It will show you:

• How to market your services without spending on advertising
• Where to find clients with deep pockets
• Why and how to put up a professional website
• Which industries are virtual gold mines for ghostwriters
• How much to charge to actually make profit
• How to set yourself apart from your competition
• How to develop your portfolio especially when you haven’t had a single client yet
  …and more!

This guide gives you the stories of two successful ghostwriters who earn a full-time income writing from home. Not only are they inspirational, but they give great tips too. The best part is, because this guide is written for Moms, the price is just right. In fact, you’ll easily earn back the cost of this guide with your first writing assignment. Check it out yourself. Get Paid To Write: Become A Ghostwriter.

Put your writing talent to good use and start an Internet ghostwriting business.

Here’s a great opportunity to learn how to become a profitable blogger. Moms Talk Network is offering an awesome blogging education with their blog internships. A new session starts soon and at the end of the 10-week program, interns will be very well-prepared to run their own profitable blogs using WordPress.

If you can make a firm commitment to the program and the very reasonable time requirement, and you can learn from constructive criticism, this is an unmatched opportunity to gain the skills necessary to run a successful blog. Interns don’t have to lay out any cash for their education, but are expected to contribute blog content.

I wholeheartedly recommend the program which is run by Kelly McCausey, an inspirational coach and highly successful home business owner and blogger.

Learn more about the Blogging Internship at Moms Talk Network.

It’s been a while since I offered a token of my appreciation, so today I have two gifts for you. One will help you figure out how to use Private Label Rights Content (PLR) and the other is a set of finance PLR articles for you to use. These gifts come to you courtesy of two of my favorite Private Label Rights content providers.

1 – If you’ve ever wondered how you can most effectively use your PLR (whether it’s ebooks, articles, sales pages or any type of PLR), here’s a handy checklist you can download for free.

Get ideas for making content more uniquely yours, earning money from your PLR and more.

Click here to get yours.

It is a PDF document and you will need the free Adobe Acrobat Reader software to view it. If you don’t have this software, you can get it here.

2 – Free Finance PLR Article Pack

If you have a website or newsletter that gives your readers financial tips or advice, you’re going to love this. Here’s 5 complete free, no-strings-attached finance-related articles that you can use/modify for your online or offline content needs.

Claim your free finance PLR here. You don’t need to opt-in, leave your name, promise your first-born or anything.

Even if you don’t have a use for financial PLR, grab the articles. It’s great information to help you through financial problems you may be experiencing during this recession or just to be more frugal no matter what your financial situation.

After you’ve had a chance to look over the materials, please come back and leave a comment to let me know how useful you found the information and how you’re using the PLR.

Enjoy! And thanks again for being a loyal reader. I appreciate the support!