Nicole Dean from EasyPLR.com was kind enough to answer a few questions about how direct sales consultants can use private label rights (PLR) articles for their business.

PLR articles are basically article drafts that are sold to bloggers and online business owners. You can purchase these articles very inexpensively and then use them on your website, in your customer newsletters, or even in team training. (We’ll get into that in a bit.)

My favorite thing about using PLR articles is that you can change the articles and customize them (since you get the articles in Word format as a .doc) and in many cases even put your own name as the author.

Here’s what Nicole had to say about PLR for direct sellers.

Prefer video? Click here to watch.

Hi Linda! Thanks so much for asking me for an interview. I’m glad to help.

Does EasyPLR offer content specifically for direct sales?

Yes. My site, EasyPLR does offer articles regularly just for direct sales. We create those packs for team leaders to use in recruiting members and training their teams.

Article titles that we’ve had in the past are:

• Direct Sales Beginner’s Dictionary
• Avoiding Last Minute Cancellations
• Do You Have What It Takes To Succeed In Direct Sales?
• Things to Look for In a Direct Sales Recruiter

As you can see, the potential is truly limitless with this type of content. Not only can you use the articles to recruit new members and to train your existing team, you could create an ebook or even a printed book and sell it on amazon.com and lulu.com – becoming an instant expert in your field.

All for the price of a pizza.

It’s pretty powerful stuff.

Can PLR content about other topics be easily adapted to direct sales or to a specific product line (like jewelry or gourmet food for example)?

Absolutely. My sister site, YummyPLR.com offers all kinds of cooking articles that a Tupperware rep or another gourmet food rep could easily incorporate into their business.

And, at EasyPLR.com we have plenty of content that can be adapted to a direct sales business – fitness and diet, parenting, holidays, debt, pets, and home interior. Plus, if you need content and we don’t have it on hand, just ask. We oftentimes can create an article pack if you provide us with the titles that you need.

Can the PLR content be used for printed material like recruiting brochures or training for team members?

Absolutely. In fact, I highly recommend that you repurpose the content in several ways to get the most bang for your buck. (Repurpose simply means to use the content in multiple ways.)

For instance, post the training on your own training blog, then send it in an email, and use it in printed materials, as well. You can also read the articles after you’ve tweaked them a bit, and offer audio or video training, too.

Does EasyPLR offer any training or help on how to use the PLR content?

Definitely. First you can sign up for my notification list at EasyPLR.com where you’ll receive more information and a free report – as well as notices for free and discounted PLR. Also, every article pack includes additional bonuses that will help your online business.

Just swing by EasyPLR.com and YummyPLR.com to see what we currently have available.

Again, thanks, Linda, for having me on your blog! If anyone has any questions, just ask them below and I’ll be sure to answer, if Linda would be so kind as to let me know so that I don’t miss any.

If you’d like to learn more from me, check out my Internet Marketing Success Podcast & Blog.

Please note: Links to EasyPLR and YummyPLR in this post are affiliate links (Why tell?)

While the actual process of blogging is simple, getting the traffic and the revenue from your blog that you desire can be more difficult. Here are five ways to improve your blogging skills.

1. Keep up with the times. No one wants to read last month’s news. A blogger has to know what is going on in the world yesterday, today and tomorrow. Some important issues stay in the headlines for months but your audience will want fresh updates on those topics. Knowing what is going on around you and what will interest others will make your blog content worth reading.

2. Change your content often. There is nothing worse than losing traffic you’ve worked hard to attract because you don’t update your posts. You might not post every day but you can be sure that your readership will drop off it you only post once a month. Readers like fresh content and they will go where they can get it. If you have trouble producing enough of your own material, consider hiring a writer, ask others to guest post on your blog, use PLR content, and even sprinkle in some free content.

3. Network with others. Get your content out there. Register with search engines and join social bookmarking sites like Technorati and Digg so people can see what you are doing. Share your blog address with friends on your profile page on social media sites like Facebook and Twitter.

4. Pay attention to your readership. When people comment they would like for you to answer them back. Some ask questions and some just want to let you know that they agree or disagree with what you’ve said. Take the time to talk to them. After all, they took the time to visit and post a comment. Their comments can drive the direction your blog takes in the future if you want to keep them as readers and increase your traffic.

5. Keep your ads to a minimum. Ads are a way for bloggers to make money with their sites. That’s all well and good and a few ads are great and will attract attention. If you post too many, however, visitors might be turned off. You want your content to be the main attraction.

Creating interesting content and keeping readers coming back takes time and effort. Use these five tips to enhance the value of your blog and your effort will pay off.

All Mom Content provides members with monthly customizable private label content that can be used on websites, in newsletters, in information products and promotional materials. The content is targeted to moms and moms happen to be in control of a large part of the household spending.

Product website: All Mom Content

Link from video is an affiliate link.

Membership Features:

• 30 new private label articles each month on topics about family, finances, women’s issues and a variety of other topics of interest to moms.
• 10 monthly product reviews for products that moms typically purchase.
• 10 family recipes each month.
• A 7-10 page report to be used as a give away, as part of a product for sale, etc.
• Suggested affiliate programs to monetize content.
• 2 guides to using PLR content including “Creative Ideas for Using PLR Content” and search engine guide and video.
• Access to members-only forum for asking questions and sharing marketing tips.

Perks:

• Membership is limited to 500 members to reduce competition
• 30-day money-back guarantee.
• Membership can be cancelled any time.

Thoughts:

I’ve used quite a few private label rights products from this service and highly recommend it. This is very high quality content that can be uploaded and used as is. But one of my favorite things about PLR is that it can be rewritten to make it more suited to a specific target audience and more in my own voice. You can also add your own web site links, affiliate links, or even paid advertising to the reports. Best of all, PLR content saves time and money, by eliminating the need to research and write all of your own material or to look for, hire, and pay content writers.

One thing I would caution you about when joining a content membership service such as this. To get the most out of it you need to be prepared to spend some time each month downloading, reviewing, and implementing the content. Otherwise you may end up simply storing hundreds of unused articles and reports (Of course you can always use it later on, but for me personally, I find that if I don’t use it with a month or two, I tend to forget about it.) If you are planning on using the content on your blog, your membership includes a handy tool that allows you to instantly publish the content to your blog with just a few clicks of the mouse.

How to Find Out More:
You can get further details and sign up at the All Mom Content website.

Check the quality before you buy. Get 9 free mom content PLR articles instantly.

Need content for a different market? All Private Label Content offers marketing, health, and finance content as well as many different article bundles in areas such as the holidays, home decor, work at home moms, homeschooling, parenting, pets, and much more.
Check it out here.

Affiliate link or our product link (Why tell?)

I’m sure you’ve heard it time and time again… to maintain a successful online business you must build and market to a mailing list. But for many of us, selling to our list is a daunting and intimidating task.

If you have not yet made the attempt to promote your business to your subscribers, or you feel in the wrong when you do, it’s time to overcome your fear of selling to your list so you can make more money. And here’s just the help you need to learn how to grow your list, reduce your workload, and boost your income.

Grab the brand new Email Marketing Sweetie guide

Sorry, that email marketing course is no longer available. Instead, claim your free copy of Email Marketing Tips.

A few email marketing tips:

If you have not yet made the attempt to promote your business to your subscribers, don’t act hastily by inundating them with an onslaught of email promotions. Start out slow and test the waters first. An initial email letting them know you will be sending them valuable offers will open the lines of communication and lessen the shock value of advertisements appearing in their inboxes. This is an opportunity to sell yourself and your business while gaining their trust before the “sales” even begin. Most of your list will respond favorably, but you will likely lose some subscribers. But that’s okay because those that opt-out weren’t likely to become customers anyway.

Once your list knows what to expect, you can begin the actual task of promoting. That does not mean to send them multiple offers on a daily basis until they exile your address to the world of SPAM. However, it does mean that you will have to stay on top of contacting your list and make a point of doing so frequently enough to stay current and fresh in their minds without filling their inboxes with clutter.

It is also important to maintain a balance between content-driven emails and those containing promotions. Selling to your list requires a delicate balance. Alternate between information and advertising. You want to remain to be a voice your subscribers can trust without becoming too sales-driven and you also want to make sure your advertisements are clear without getting lost in your content.

Get more tips at:
http://www.irepnetwork.com/go/emailmarketing.html

Here’s to great email!

Affiliate link or our product link (Why tell?)

NOTE (April, 2011): I believe the All Green Content membership is no longer available. However the set of five free all-green PLR articles is still available.

All Green Content is a PLR membership program, which provides content in the green living or eco-friendly market to use on your blog or website or to build a list and regularly publish a newsletter or ezine.

Please note: All of the links in this post are affiliate links. (Why tell?)

All Green Content provides a monthly supply of green-focused content. Every month, members receive 30 PLR articles.

Also included with the membership are:

• 10 product profiles or reviews
• 10 how-to sheets or step-by-step guides on various green topics
• a 7-10 page special report
• a list of affiliate programs in the green niche
• resources to help members make the best profitable use of PLR content
• access to a private forum, where you can interact with other content marketers and discuss creative ways of using PLR content, how to increase traffic, how to produce and market your own info products, and talk about joint venture partnerships

And loading PLR content into your WordPress blog has never been easier when you use the Speedy APLC Publisher is a WordPress plugin available from inside the membership area.

The content is delivered monthly through digital zip files. The articles, product reviews/profiles, and special report are in raw text file, making them easy to edit in any word processor.

I’ve used quite a few private label rights products from this service and highly recommend it. This is very high quality content that can be uploaded and used as is. But one of my favorite things about PLR is that it can be rewritten to make it more suited to a specific target audience and more in my own voice. You can also add your own web site links, affiliate links, or even paid advertising to the reports. Best of all, PLR content saves time and money, by eliminating the need to research and write all of your own material or to look for, hire, and pay content writers.

Learn More: All Private Label Content – Green Content.

Aren’t sure about joining? Check out the quality of the articles before committing to a monthly membership. Try out a set of free all-green PLR.

Need content for a different market? All Private Label Content offers marketing, health, and finance content as well as many different article bundles in areas such as the holidays, home decor, work at home moms, homeschooling, parenting, pets, and much more. Check it out here.

It’s can be difficult to find high quality free private label rights content, but the Niche Audio Club is an exception. It’s is a newer private label rights membership site that offers both a free and paid option.

Click here to check out the free membership.

I’ve been a free member for just a couple of months, but I’m quite impressed with the quality of the material that’s available to me. The first couple of subjects aren’t in my niche so I haven’t used those ebooks, but they would be suitable for some direct sales categories.

Each free product comes with a professional sales letter and graphics, so if the ebook suits you as is, you can have your sales site set up very quickly. The ebooks can also be modified to better suit your needs.

The paid upgrade includes an audio recording of the monthly content and additional marketing material including articles and email ads. When I initially joined I had hoped there was on option to just purchase individual product upgrades, but that’s not the case. The upgrade is a monthly membership and once you cancel it, you can’t rejoin. But I do appreciate the free membership because it gave me a chance to evaluate the quality and usefulness of the material before joining.

As with most free membership sites, Niche Audio Club materials say that there won’t always be a free option. So have a look at it today, and secure your
free membership as soon as you can. A refund can be requested for the first month’s fee.

Click here for more information and to claim your free Niche Audio Club Membership.

Links in this post are affiliate links (Why tell?)

Quality content is increasingly important to online success. As Internet users become more and more savvy, they are quick to judge and even quicker to click away from websites that don’t address their needs and wants. Web pages full of links and ad, and devoid of information, not only turn away visitors, but popular search engines are now using sophisticated programs to week out such sites.

Good content helps your site get to the top of Internet searches and it’s important to help make you money once people get to your website. Visitors figure if your website isn’t high quality, neither is anything they can find there. Quality content helps them stick around longer and helps builds trust in the quality of your site and products and services.

Quality content is also important for getting links to your site. You can submit your content to article archives and when other webmasters use your content it includes a link to your site. This raises your search engine rankings. Quality content also gets people talking about you, whether it’s on blogs and on social media.

So, what is good content? Continue Reading

As the New Media Marketing Specialist, Ben Johnson looks after the marketing and business development activities for Logoinn, a design company based in Leicester, UK. He’s been working as their Marketing Manager for two years, and with his more than five years experience in the industry, he has gained a good understanding of the logo design process and the different types of business logos.

Ben kindly took the time to answer my questions about the benefits of a logo for a small home business.

  Does someone who runs a home business marketing other people’s products (direct sales consultants or affiliate marketers, for example) need their own logo?

  In contemporary times, branding is fundamental whether you run a large organization or home based business. You need to differentiate yourself from your competitors. For that reason, you will most likely need to have a brand identity, and of course, a logo plays a vital role in creating a unique brand identity.

Moreover, a business logo makes you recognizable for customers. People instantly recognize all about your business when they see your logo on any type of marketing collateral.

  How soon should a new business start using a logo? Continue Reading

Whether you write your own special reports or use private label rights (PLR) reports, transforming them into something different increases their earning potential. If you use PLR special reports, changing them is even more important, because making them unique will make them more salable and more valuable.

Here are a few ways to turn a special report into a totally different type of product. Continue Reading

Special reports are popular with Internet marketers. They are quick to make and easy to sell, which means they’re a great way to gather a bit of fast profit to fund a project or handle an emergency bill.

The most obvious way of making money money with special reports is to sell them and keep all the profit. But there are many more ways to earn with special reports.

But first, if you think you can’t possibly make your very own special reports, check out the Special Report Club – and use the code “save10” (without the quotes) to get $10 off your first month.

Now that you have a source for special reports, here are some of the ways you can use them: Continue Reading