The UK based Body Shop International Group attributes part of its recent sales success to its direct sales division, Body Shop at Home. The company expects annual profits to be up 22% and recently increased its dividends for the first time in many years. Body Shop at Home enjoyed a 10% increase in revenue during [...]

By David Rosam
Reprinted with permission
Does your Web site talk about your company? Yes, I know, it’s your company Web site! But the last thing it should talk about is your company.
Yes, I’m sure you’re all cool, interesting people, with fantastic skills, but trust me, that’s not what you need to lead with on your Web [...]